Annual Mini-Conference

In response to declining event attendance and membership, the Ann Arbor Chapter launched its first-ever "Mini-Conference," a one-night event designed to re-engage members and attract new participants after a decline in attendance. The event featured three speakers covering key aspects of the ATD Capability Model, along with dinner, swag giveaways, and a grand prize of an ATD course registration. Targeting local professionals, the chapter sent postcard mailers to members, lapsed members, and unaffiliated ATD national members. The event sold out with a waitlist, successfully reactivating lapsed members and driving new sign-ups. Since its success, the chapter has continued this annual mini-conference, incorporating new engagement strategies like membership giveaways and interactive prize selections.

• Ann Arbor - SOS Submission Form

If your chapter has had a Sharing Our Success (SOS) submission accepted, is CARE achieved, and have not been featured recently as Chapter of the Month (within 18 months), you might be the next chapter for this award!

The COM program is managed by the Chapter Recognition Committee (CRC). Visit the CRC webpage for more information about COM and committee contact information.

If you have questions, please see the FAQs or contact your chapter relations manager (CRM). We look forward to working with you!